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page.title=Get Started with Analytics
page.metaDescription=Unlock the power of Analytics by choosing the implementation that works best for your app.
page.tags="analytics, user behavior"
page.image=images/cards/card-analytics_2x.png
@jd:body
<p>
Getting started with Google Analytics is easy. You can usually start
measuring your app's use by writing one line of code — or less! Google
Analytics is designed around the way you work, with flexible implementation
options to fit your needs. Take a look at these options and choose the right
one for you.
</p>
<p class="note">
<strong>Tip</strong>: Make sure you're sending Google Analytics the data to
help you make the best decisions about your app, by reviewing the <a href=
"https://developers.google.com/analytics/solutions/mobile-implementation-guide">
mobile app implementation guide</a>.
</p>
<h2 id="playservices">Google Play services SDK</h2>
<img src="/images/google/gps.png" style="width:40%;float:right;padding-left:2em;">
<p>
If youre a Google Play developer, its likely youre already using the
Google Play Services SDK. If you are, unlocking the power of Google Analytics
is only a line of code away. Here's how:
</p>
<ul>
<li><a href="https://accounts.google.com/SignUp?continue=https%3A%2F%2Fwww.google.com%2Fanalytics%2Fmobile%2F&hl=en">Create
your Google Analytics account</a>.</li>
<li>Write down your tracking ID. </li>
<li>Initialize Google Analytics in your app to start measuring activity immediately.</li>
</ul>
<p>
Read the <a href=
"https://developers.google.com/analytics/solutions/mobile-implementation-guide">
step-by-step implementation guide</a> to get Google Analytics working in your
app and configure advanced customizations.
</p>
<h2 id="unityplugin">Unity Plugin</h2>
<p>
If youre a developer who uses an app engine to build games for multiple
platforms, consider using the Google Analytics Unity Plugin. With the Unity
Plugin, you add Google Analytics to your app as an in-line part of your
development process. When you compile your app for a given platform, the
appropriate Google Analytics SDK is added automatically &mdash; giving you
Google Analytics across Android, iOS, and other platforms with a single
implementation.
</p>
<p>
Find out more about <a href=
"https://www.google.com/url?q=https%3A%2F%2Fgithub.com%2Fgoogleanalytics%2Fgoogle-analytics-plugin-for-unity&sa=D&sntz=1&usg=AFrqEzdznBYiRnABaqfhOkFmVWvaYKlf0w">
setting up the Google Analytics Plugin for Unity</a>.
</p>
<h2 id="tagmanager">Google Tag Manager</h2>
<p>
Looking for a way to update and improve your in-app analytics without having
to release a new version of your app waiting for your users to update? Then
Google Tag Manager is the solution for you. With Tag Manager for Apps, you
instrument your app once and then use the simple web interface to customize
your Google Analytics implementation. Updates you make using Tag Manager get
pushed to the installed instances of your app on user devices &mdash; so there's no
need for you to release an app update!
</p>
<p>
Google Tag Manager can also be used to control in-app configurations and to
power <a href="{@docRoot}distribute/analyze/build-better-apps.html#test">A/B
testing</a>. And since Tag Manager is a part of the Google Play Services SDK,
theres no additional resources you need to keep track of.
</p>
<p>
Find out more about <a href=
"https://developers.google.com/tag-manager/android/v4/">implementing Google
Tag Manager</a>.
</p>
<div class="headerLine clearfloat">
<h2 id="related-resources">
Related Resources
</h2>
</div>
<div class="resource-widget resource-flow-layout col-13"
data-query="collection:distribute/analyzestart"
data-sortorder="-timestamp"
data-cardsizes="6x3"
data-maxresults="6">
</div>