2012-06-21 17:14:39 -07:00
|
|
|
|
page.title=Android, the world's most popular mobile platform
|
|
|
|
|
walkthru=0
|
|
|
|
|
header.hide=0
|
|
|
|
|
|
|
|
|
|
@jd:body
|
|
|
|
|
|
|
|
|
|
<div style="position:absolute;width:440px;">
|
|
|
|
|
<p>Android powers hundreds of millions of mobile devices in more than 190
|
|
|
|
|
countries around the world. It's the largest installed base of any mobile platform
|
2012-07-02 15:52:25 -07:00
|
|
|
|
and growing fast—every day another million users power up their
|
2012-06-21 17:14:39 -07:00
|
|
|
|
Android devices for the first time and start looking for apps, games,
|
|
|
|
|
and other digital content. </p>
|
|
|
|
|
|
|
|
|
|
<div style="width:330px">
|
|
|
|
|
<p>Android gives you a world-class platform for creating apps and games for
|
|
|
|
|
Android users everywhere, as well as an open marketplace for distributing
|
|
|
|
|
to them instantly.</p>
|
|
|
|
|
</div>
|
|
|
|
|
</div>
|
|
|
|
|
|
|
|
|
|
<img src="{@docRoot}images/about/growth-chart.png" alt="" height="400" width="681"
|
|
|
|
|
style="margin:20px 0 10px 30px;" />
|
|
|
|
|
<div style="position:relative;left: 450px;width: 250px;top: -20px;color: #777;">
|
|
|
|
|
<em>Android growth in device activations</em></div>
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
<h3>Global partnerships and large installed base</h3>
|
|
|
|
|
|
|
|
|
|
<p>Building on the contributions of the open-source Linux community and more
|
|
|
|
|
than 300 hardware, software, and carrier partners, Android has rapidly become
|
|
|
|
|
the fastest-growing mobile OS.</p>
|
|
|
|
|
|
2012-07-02 15:52:25 -07:00
|
|
|
|
<blockquote>Every day more than 1 million new Android devices are activated worldwide.</blockquote>
|
2012-06-21 17:14:39 -07:00
|
|
|
|
|
|
|
|
|
<p>Android’s openness has made it a favorite for consumers and developers alike,
|
|
|
|
|
driving strong growth in app consumption. Android users download more than
|
2012-07-02 15:52:25 -07:00
|
|
|
|
1.5 billion apps and games from Google Play each month. </p>
|
2012-06-21 17:14:39 -07:00
|
|
|
|
|
|
|
|
|
<p>With it's partners, Android is continuously pushing the boundaries of hardware and software
|
|
|
|
|
forward to bring new capabilities to users and developers. For developers,
|
|
|
|
|
Android innovation lets you build powerful, differentiated applications
|
|
|
|
|
that use the latest mobile technologies.</p>
|
|
|
|
|
|
|
|
|
|
<!-- <h3>Rapid innovation</h3>
|
|
|
|
|
|
|
|
|
|
<p>Android is continuously pushing the boundaries of hardware and software
|
|
|
|
|
forward, to bring new capabilities to users and developers. For developers, the
|
|
|
|
|
rapid evolution of Android technology lets you stay in front with powerful,
|
|
|
|
|
differentiated applications.</p>
|
|
|
|
|
|
|
|
|
|
<p>Android gives you access to the latest technologies and innovations across a
|
|
|
|
|
multitude of device form-factors, chipset architectures, and price points. From
|
|
|
|
|
multicore processing and high-performance graphics to state-of-the-art sensors,
|
|
|
|
|
vibrant touchscreens, and emerging mobile technologies such as Near Field
|
|
|
|
|
Communication (NFC), Wi-Fi Direct, and face tracking.</p> -->
|
|
|
|
|
|
|
|
|
|
<h3>Powerful development framework</h3>
|
|
|
|
|
|
|
|
|
|
<blockquote>Easily optimize a single binary for phones, tablets, and other devices.</blockquote>
|
|
|
|
|
|
|
|
|
|
<p>Android gives you everything you need to build best-in-class app experiences.
|
|
|
|
|
It gives you a single application model that lets you deploy
|
|
|
|
|
your apps broadly to hundreds of millions of users across a wide range of
|
|
|
|
|
devices—from phones to tablets and beyond.</p>
|
|
|
|
|
|
|
|
|
|
<p>Android also gives you tools for creating apps that look great and take
|
|
|
|
|
advantage of the hardware capabilities available on each device. It
|
|
|
|
|
automatically adapts your UI to look it's best on each device, while giving you
|
|
|
|
|
as much control as you want over your UI on different device
|
|
|
|
|
types. </p>
|
|
|
|
|
|
|
|
|
|
<p>For example, you can create a single app binary that's optimized for
|
|
|
|
|
both phone and tablet form factors. You declare your UI in lightweight sets of XML
|
|
|
|
|
resources, one set for parts of the UI that are common to all form factors and
|
|
|
|
|
other sets for optimzations specific to phones or tablets.
|
|
|
|
|
At runtime, Android applies the correct resource sets based on its screen size,
|
|
|
|
|
density, locale,
|
|
|
|
|
and so on.</p>
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
<p>To help you develop efficiently, the <a href="{@docRoot}tools/index.html">Android
|
|
|
|
|
Developer Tools</a>
|
2012-07-02 15:52:25 -07:00
|
|
|
|
offer a full Java IDE with advanced features for developing, debugging, and
|
2012-06-21 17:14:39 -07:00
|
|
|
|
packaging Android apps. Using the IDE, you can develop on any available Android
|
|
|
|
|
device or create virtual devices that emulate any hardware configuration.</p>
|
|
|
|
|
|
2012-07-02 15:52:25 -07:00
|
|
|
|
<blockquote>1.5 billion downloads a month and growing. Get your apps in front
|
2012-06-21 17:14:39 -07:00
|
|
|
|
of millions of users at Google's scale.</blockquote>
|
|
|
|
|
|
|
|
|
|
<h3>Open marketplace for distributing your apps</h3>
|
|
|
|
|
|
|
|
|
|
<p>Google Play is the premier marketplace for selling and distributing Android apps.
|
|
|
|
|
When you publish an app on Google Play, you reach the huge installed base of
|
|
|
|
|
Android.</p>
|
|
|
|
|
|
|
|
|
|
<div style="float:left;margin-right:24px;margin-top:12px;">
|
|
|
|
|
<img src="{@docRoot}images/gp-device.png">
|
|
|
|
|
</div>
|
|
|
|
|
|
|
|
|
|
<p>As an open marketplace, Google Play puts you in control of how you sell your
|
|
|
|
|
products. You can publish whenever you want, as often as you want, and to the
|
|
|
|
|
customers you want. You can distribute broadly to all markets and
|
|
|
|
|
devices or focus on specific segments, devices, or ranges of hardware
|
|
|
|
|
capabilities.</p>
|
|
|
|
|
|
|
|
|
|
<p>You can monetize in the way that works best for your business—priced or
|
|
|
|
|
free, with in-app products or subscriptions—for highest engagement and
|
|
|
|
|
revenues. You also have complete control of the pricing for your apps
|
|
|
|
|
and in-app products and can set or change prices in any supported currency at
|
|
|
|
|
any time.<p>
|
|
|
|
|
|
|
|
|
|
<p>Beyond growing your customer base, Google Play helps you build visibility and
|
|
|
|
|
engagement across your apps and brand. As your apps rise in popularity, Google
|
|
|
|
|
Play gives them higher placement in weekly "top" charts and rankings, and for
|
|
|
|
|
the best apps promotional slots in curated collections.
|
|
|
|
|
</p>
|
|
|
|
|
|
|
|
|
|
<p>Preinstalled on hundreds of millions of Android devices around the world,
|
|
|
|
|
Google Play can be a growth engine for your business.</p>
|
|
|
|
|
|
|
|
|
|
<p><a class="landing-page-link" href="{@docRoot}about/start.html">GET STARTED</a></p>
|
|
|
|
|
|
|
|
|
|
<div style="background: #F0F0F0;
|
|
|
|
|
border-top: 1px solid #DDD;
|
|
|
|
|
padding: 20px 0 24px 0;
|
|
|
|
|
overflow: auto;
|
|
|
|
|
clear:both;
|
|
|
|
|
margin-bottom:-10px;
|
|
|
|
|
margin-top:60px;"">
|
|
|
|
|
<div style="padding:0 0 0 29px;">
|
|
|
|
|
<h4>Developer Story: Robot Invader</h4>
|
|
|
|
|
<img alt="" class="screenshot thumbnail" style="-webkit-border-radius: 5px;
|
|
|
|
|
-moz-border-radius: 5px;
|
|
|
|
|
border-radius: 5px height:78px;
|
|
|
|
|
width: 78px;
|
|
|
|
|
float: left;
|
|
|
|
|
margin: 17px 20px 9px 0;" src=
|
|
|
|
|
"//g0.gstatic.com/android/market/com.robotinvader.knightmare/hi-256-0-9e08d83bc8d01649e167131d197ada1cd1783fb0">
|
|
|
|
|
<div style="width:700px;">
|
|
|
|
|
<p style="margin-top:26px;margin-bottom:12px;">Robot Invader chose
|
|
|
|
|
Android as the launch platform for their first game,
|
|
|
|
|
<a data-g-event="Developers Page" data-g-label="Case Study Link" href=
|
|
|
|
|
"//play.google.com/store/apps/details?id=com.robotinvader.knightmare"><em>Wind-up
|
|
|
|
|
Knight</em></a>.
|
|
|
|
|
</p>
|
|
|
|
|
<p>
|
|
|
|
|
Hear from the developers themselves how Android helped them reach more
|
|
|
|
|
than 100 devices with a single app binary, then iterate rapidly to ensure
|
|
|
|
|
a great experience for users.
|
|
|
|
|
</p>
|
|
|
|
|
</div>
|
|
|
|
|
<iframe style="float:left;
|
|
|
|
|
margin-right:24px;
|
|
|
|
|
margin-top:14px;" width="700" height="394" src=
|
|
|
|
|
"http://www.youtube.com/embed/hTtlLiUTowY" frameborder="0" allowfullscreen></iframe>
|
|
|
|
|
</div>
|
|
|
|
|
</div>
|